The Big Turn-OffSM is an annual event asking citizens to turn off their TVs for three hours during the prime-time segment of programming. This important event, held on the second Wednesday in January each year, encourages society to protest television violence. The average child watching the average amount of television will witness 200,000 acts of violence by the age of 18. The goal of the Big Turn-Off is to empower people to object to what they find offensive and send a message that promotes non-violent programming.
We ask that you turn off your television for three hours during prime time viewing in your area on the day of Big Turn OffSM.
For more information on the Big Turn-Off, please contact the National POMC Headquarters.